Google is offering multiple ways to watch and enjoy the Paris Olympics on YouTube TV. The search giant has partnered with official broadcasters to offer live broadcasts on Google TV and its other digital platforms.
Live coverage of the Paris Olympics on Google Search and TV platforms
Several official broadcasters of the upcoming Paris Olympics 2024 will livestream the opening and closing ceremonies on their respective YouTube channels. Hence, Google has announced a partnership with the majority of these broadcasters to stream Olympic content on Google TV and YouTube TV.
There are 329 events spread across 19 days, with a total of 10,500 athletes competing in the Paris Olympics 2024. Hence, there would be a lot of searches and online queries about the event.
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— PopAi (@popaiinone) July 24, 2024
Google will offer the latest schedules, results, medal counts, top video highlights, and daily recaps. The search giant will also suggest the latest top stories and social media perspectives.
Google has hinted there would be new “Google Doodles” and Easter eggs on the search page. The company will also post “Most Searched Playground”, an interactive experience for its audience to quiz them about the Olympics.
Google TV will start displaying a new Olympics hub in the “For you” tab from July 26. It will curate streams and highlights of the Paris 2024 Olympic Games.
🔴Google, Team USA, and NBC Universal forge partnership for Paris 2024 Olympic and Paralympic Games @Google ➕ @TeamUSA ➕@NBCUniversal 🟰🚀
👉 https://t.co/2GhV9yXZA4 #broadcasting #sports #production #TV #Paris2024 pic.twitter.com/okLiXJjkyQ— TM Broadcast International (@TM_Broadcast) July 22, 2024
Gemini AI powering insights and 3D views of the Games
For the first time, Gemini is entering the world of live sports broadcasting and discussions about the Olympics. Google is working with the US Olympic team and NBCUniversal to bring AI-generated content to viewers.
Viewers can expect AI-powered features in Search, Google Maps, and Gemini dedicated to the Olympics. Additionally, certain broadcasts are expected to utilize Google Search’s “AI Overviews” feature to offer a snapshot of the events and results.
Google Maps Platform’s Photorealistic 3D Tiles will help Gemini and NBC’s commentators offer real-time insights in 3D. Google TV viewers should also get 3D views of Olympic venues in Paris using this technology.
Even the Google Play store for the Android OS ecosystem has been roped in. The app store will offer apps, games, and books related to the event. There’s a dedicated and official Olympics app too for staying updated about the Games.